Industrial Factors
(1) Korean’s entire industries
Through above chart we can know that main 10 Korean industries’ exporting growth rate in 2006 increases 10.4% comparing with that of last same period. Especially, that of non-IT industries is as 12.5%, non-IT industries lead to higher grow rate in the world hard ship economic situation.
Evaluation of industrial factors)
Due to abo
Product differentiation
Since the USGA limitation on dimension, volume, CT, and MOI, most golf club manufacturers were trying to achieve differentiation in drivers either lowering the center of gravity to increase launch angle or by offering clubs with adjustable features.
Nike Golf, Callaway Golf, Nickent Golf, and Nicklaus Golf had introduced drivers using square or other geometric shapes to
industries like a cottage industry only existed. There were not many leadership styles since there were not many industry categories. Even after entering heavy industry era in Korea, every Korean leader encouraged the nation to participate in the collaborative work which the government had directed under the name of ‘Sae-ma-eul movement’. In this national condition, almost every leader’s le
industries became active CSD industry gets profit together.
-Well being trend, were the threat for CSD industry
People started to feel that the CSD is bad for health. They start to buy non – carbonated beverages like juices, sports drink, or water.
Exhibit 7 Non-Alcoholic Refreshment Beverage Megabrandsa, 2004 and 2000
But this threat became another opportunities for CSD industry.
HR systems and practices of PwC Samil
Founded in 1971, Samil has become number one accounting firm in Korea in terms of the sales, market share and the number of employees (*see the exhibit 1). As being the undisputed leader in the accounting industry, analyzing the HR systems of Samil will give us deep understandings of how accounting firms manage their employees.
PriceWaterhouseCoop
industries in Korea. Promotion is also based more on the workers’ ability rather than seniority. Meritocracy is one of the distinct HR policies in financial industry.
This compensation policy makes ‘procedural justice’ in assessment much important. The level of incentives and promotion are determined by the result of assessment to measure the productivity of the workers, and therefore the
in advance of visiting the city, FIT tourists save the expense by using cheaper accommodations such as guest house, Han-ok, residence. Instead of lots of lodging expense, those travelers want to experience others. For example, according to travel company data, Japanese prefer to use business hotel, visiting here with family, friends. The main purpose of visiting Korea is Shopping, city tour.
fit in the market. When a trainee passes the audition that SM has for new faces, it takes him or her 5 to 10 years to be fully trained. Jessica, a member of Girl’s Generation, had to spend 7 years to have all the training programs, and to eventually become a top star.
The process of SM in entertainment industry is well defined as the basic value chain model of manufacturing. There are usually
fit with our team project. So, we select the Lotte hotel.
1-2. The reasons why our team choose Myanmar.
There is shortage of hotels in Myanmar but tourists increase every year. About 1304000 foreign tourists will visit in Myanmar. Besides, Myanmar will hold the South East Asian Game in 2013 and ASEAN summit meeting in 2014. So, Myanmar’s hotel sector has huge potential to benefit from
fit into the ambience of local market. Meanwhile the localization in marketing process is a decision between headquarters and subsidiaries about whether to have centralization or decentralization when discussing plans of global marketing.
Main part Ⅰ
1. International Marketing Strategies
Recent global market conditions surrounding our industry is changing rapidly. Globalization such